Armature / Insights
Decisions behind the work.
Design choices, working methods and the connections that make a website useful. Start with the work and look a little closer.
Latest insights.
Digital Architecture / design decision
Beringia Marine: designing a page through depth zones
How five section-linked ocean-depth zones change Beringia’s visual environment as visitors move through its homepage.
Studio Notes / process note
From a business brief to an approved build
The decisions and review points between a first project conversation and a website that is ready for a human release decision.
Websites / design decision
Crizer Construction: the contour-map design
A closer look at the topographical and coastal linework in Crizer’s website, and the intention to embed place and local ethos in the design.
Design decisions, in context.

Crizer Construction / Design decision
Coastal contours for a construction website.
Topographical linework and a continuous coastal sheet sit behind the story of designing, permitting and building a home.

Beringia Marine / Design decision
Five depth zones on a marine website.
Beringia’s homepage changes its surrounding visual environment as visitors scroll through section-linked ocean-depth zones.
A working example
How does a website become a system?
Explore the pages, content, inquiries, admin controls and optional tools behind a business website.
Open the System Explorer →